LAYER 2 — CONVERT

High-Converting Funnel Design

Landing pages built for commercial buyers, not brochure sites. Fast, clear, and engineered to feed qualified leads straight into the automation engine.

DIRECT ANSWER

What makes a landing page convert for commercial solar buyers?

A page load under two seconds, one clear call to action instead of five competing ones, and copy that speaks to commercial buying criteria — system ROI, PPA versus direct-purchase options, and MACRS depreciation — rather than generic "get a free quote" messaging built for residential homeowners.

WHAT WE ACTUALLY BUILD

Built to convert, not just to look good

Every element earns its place on the page.

  • 01Single-CTA structure — one action per page, no split attention.
  • 02Sub-two-second load time, tested on real mobile connections, not just desktop wifi.
  • 03ROI-first copy: system size, savings timeline, and financing options above the fold.
  • 04Direct webhook connection into the AI automation engine — no lead sits in a form inbox.
Why not just use our existing website pages?
General website pages serve many audiences at once — investors, job seekers, existing customers. A funnel page serves one audience with one goal: getting a qualified commercial buyer to submit a form or book a call.
Do you handle A/B testing?
Yes. We track conversion rate by traffic source and test headline, CTA, and form-length variations — continuously, not as a one-time launch.
DESIGNED FOR THE BUYER

Speaks to the actual decision-maker

Founders

Copy that leads with ROI timelines and total project economics — not sustainability slogans.

Sales directors

A page that pre-qualifies before a lead reaches the sales team, cutting time spent on unqualified calls.

Ops leaders

Clear next-step messaging around site assessment and interconnection timelines, set early to avoid surprises.

See what a conversion-first funnel could do for your pipeline

Book a free pipeline audit — we'll review your current landing pages and show you exactly where visitors are dropping off.

Book Your Free Pipeline Audit